What to post, drafted for a specific segment

Studio drafts posts that are written for a specific segment rather than for everyone, using the value proposition and channel play already established, and it produces the visual as well as the copy. Publishing to LinkedIn, Threads and a Facebook Page is connected, but nothing goes out without your explicit approval — John prepares, you decide. Drafts that do not clear the quality floor are binned and named in your brief rather than shipped to fill a slot.

“I'm supposed to post 3× a week. I have nothing to say and no time to make a graphic.”

What you get

Artifacts, not adjectives.

Post copy written for one named segment, in the format the channel plan specified for that platform.
A generated visual to go with it, because a text-only post is the one that gets scrolled past.
Direct publishing to LinkedIn, Threads and a Facebook Page — after you approve, never before.
An honest account when a draft was binned for missing the quality bar, with no credit charged.

What it isn't

The half that decides whether this is right for you.

Not autonomous. Nothing is published without your approval, and there is no setting that changes that.
Not an engagement analytics suite. It asks whether a post landed and uses the answer; it does not pretend to be a reporting tool.
Not built for X. Link posts there cost roughly twenty cents each through the API, which makes the unit economics fail — so we did not ship it rather than price it dishonestly.

What it costs

2 credits for a post with a generated visual, 1 credit text-only, 1 credit to add a visual to a text post later. Publishing an approved post is 1 credit.

One shared credit pool across every job. You are only charged for work you approve — a failed generation costs nothing.

What has to happen first

Needs a segment map from Customers, and works considerably better once Channels has run — the channel plan is what decides which platform and which format a post is written for.

John prepares. You approve.

Everything here arrives as a draft in your inbox with its credit cost shown before you decide. Nothing is sent, published or spent without your explicit yes, and there is no setting that changes that — it is the architecture rather than a preference. The reasoning is written up here.

Posts: common questions

Does John post to my accounts automatically?

No. He drafts, and the draft waits in your inbox until you approve it. Publishing then happens through your own connected account. There is no autonomous-posting mode and no setting that enables one — the approval step is the architecture, not a preference.

Which platforms can it publish to?

LinkedIn, Threads and a Facebook Page, after your approval. X is deliberately not supported: link posts through its API cost roughly twenty cents each, which makes the credit price we would have to charge indefensible.

What happens if a draft is bad?

If it fails the quality floor it is binned before you see it, and your brief says so — which draft, for which segment, and that no credit was touched. You are only ever charged for a post you approve.

John's other jobs

Last updated 2026-08-03